Video Mystery Shopping: They Said What??!! Behind the Scenes of 25,000 Undercover Video Mystery Shops
After viewing more than 25,000 video shops over the past three decades, you could say I have pretty much seen and heard it all when it comes to New Homes Sales. Last year, I came up with the idea to write a book showcasing the many things I have learned from watching these shops. The purpose of the book is to educate, entertain, and engage those in the home building industry.
“Yeah, I’m running a little late and slow today (said the new home sales associate upon greeting the prospects). I got ripped last night on too many beers. I probably should not have even driven myself to work today!”
“They said What??!!” is different from any other book you’ve ever read about selling new homes. I am going to share with you how to do everything wrong in new home selling. Yes, wrong! By stepping into the shoes of hundreds of new home sales counselors who made a total debacle of the selling process, you will have the opportunity to learn from their mistakes. The end result? You’ll learn how to do your job far better and make your sales soar!
“If you thought this was long (said the new home sales associate upon showing his prospect’s the features sheet), just wait til you see the F…….ING contract! (Yes, he actually dropped the F-bomb!)
Many people have asked me if I will be ‘naming names’ in the book. My answer: You will have to buy the book and find out for yourself
Here’s what’s in store for you:
- Good, bad, ugly, funny, and bizarre examples from 3 decades of undercover video mystery shopping
- How to build instant rapport, stop talking so much, quit feature dumping, end snoozer tours, and confidently ask for the sale
- Things to make you stand out in the crowd
- Checklists and exercises for Sales Managers to perk up sales meetings
- Advice and tips to break your best sales record so far (and keep breaking it)
The book will officially publish in September; however, I am pre-selling NOW. There is also a discount for ordering your copies early.
To pre-order your copy of “They Said What??!1” simply click the link below. I promise you won’t be disappointed!
What others have to say about Melinda’s book:
“They Said What??!! is a fun and interesting read right from the start. The book encapsulates everything that could go wrong, and Melinda Brody turns that into instruction on what should go right. Enjoy the book, but more importantly USE the book”
-Jeff Shore, Sales Trainer, Author, Speaker